Rubik Top Co., ltd - Business and Consumer Market Research Agency Vietnam

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Our years of experience in market research recruitment have led us to have a streetwise approach to fieldwork.

About Rubik Top

Rubik Top provides quality-driven qualitative and quantitative market research data collection and tabulation services to a wide spectrum of clients including FMCG companies, electronics manufacturers, full service research firms, advertising agencies, among others.

Our Commitment

  • Honest and deliver what we commit to client
  • Aim to eliminate human error to the greatest degree possible - trust remains an element
  • Quality conscious within the business
  • Manage people, process and cost to enhance operational efficiency and effectiveness
  • Field staff are well-equipped and experienced to provide fieldwork and data insights

Corporate philosophy

Rubik Top is your one stop shop for all your fieldwork and data processing needs. We combine rigorous quality controls with a tireless work ethic to ensure that your research is on brief, on budget and on time – every time.

Our Vision

Be the leader in market research operation management in Vietnam, through unparalleled and timely service delivery, honesty and development of people.

Our Mission

Provide high quality data for decision making for our clients to succeed.

Qualitative Research

We are proud of maintaining an excellent working relationship with all of our research partners and we employ a number of quality control procedures. These include, working solely with trained and experience recruiters, performing pre-checks internally to detect fraudulent respondents.

Our Qualitative Services

Rubik Top is well placed to provide comprehensive market research recruitment in any number of geographic locations or social demographics in Vietnam.
• Focus Group Recruitment
• Depth Interviews
• Ethnographies
• List/Sample Recruitment
• Mystery Shopping
• Face to Face Recruitment
• Telephone Recruitment
• In Store Recruitment
• Accompanied Shops

Quantitative Research

With extensive experience in an array of research sectors and a team of interviewers across Vietnam, Rubik Top Fieldwork quantitative department is well equipped to provide comprehensive project management services in all areas of quantitative research.

Our Quantitative Services

We regard ourselves as an extension of your research team, aiming at cooperation with you through the whole research life, from design to delivery. We can achieve this because we understand you research need and we believe that research is made to be an investment to your business.
• Exit Interview
• Face to Face Recruitment/Interview
• Telephone Recruitment/Interview
• Door to Door
• Mystery Shopping
• On Street/Intercept Interview
• Usage & Attitude (U&A)
• Central Location Test (CLT)
• Home Used Test (HUT)
• Customer Satisfaction Surveys
• Distribution check
• Media habit
• Advertising tracking

Data Processing

DP is the data processing department within Rubik Top, founded to continue the pursuit of a comprehensive service for clients who require specialized expertise and assurance that come with a renowned market research fieldwork agency. In addition to providing all data survey scripting, DP is also able to offer data processing in line with the clients requirements.

Data Processing Services

All of our data processing services undergo a rigorous quality check to ensure our delivery of high quality error free data.

Data entry - We regularly deliver data in a variety of formats such as ASCII, Quantum , SPSS, XLS, etc..
Coding - Our coding team can carry out any type of coding. We can well handle the coding with the code frame provided by clients or created by ourselves
Data Tabulation - We provide full data tabulation services which include cross tabulation & filtering and delivery of tables in a variety of formats
Specialized Analysis - We also offer specialized services. We provide deep-dive or advanced analysis service to meet your requirement

Industry Experiences

DP is also able to offer data processing in line with the clients requirements.
  • Foods & Beverages: Beer, Tea, Dairy products, Instant noodle, coffee…
  • Cigarettes
  • Personal care (Hair care, Skin care, Oral care, body wash, deodorant, sanitary napkin,…)
  • Household products (laundry, fabric softener, dish washing…)
  • Household appliances
  • Banking & Financial services
  • Real estate
  • Automotive
  • Telecommunication
  • Pharmaceutical
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