
Vietnam's Durian Export Boom: A $1.5 Billion Achievement in Just Six Months
In a remarkable display of agricultural prowess, Vietnam's durian industry has reached unprecedented heights, achieving an export turnover of $1.5 billion in the first half of this year. This milestone underscores the fruit's rising popularity and Vietnam's growing influence in the global fruit market.
The Durian Surge: May and June Highlights
May and June were particularly noteworthy months, with durian exports generating over $1 billion. According to Đặng Phúc Nguyên, General Secretary of the Việt Nam Fruit and Vegetable Association, May alone saw durian exports skyrocket to $450 million. This represents a 107% increase from April and a 34% increase from the same period last year. June continued this trend, contributing an estimated $600 million to the total turnover.
Leading the Market
Durian has taken the lead in Vietnam's fruit and vegetable exports, outpacing even the once-dominant dragon fruit by nearly fourfold. If current production rates continue, the country could see durian exports reach an astonishing $3 billion by the end of the year. Furthermore, the potential signing of a frozen durian export protocol could push this figure to $3.5 billion, marking a significant leap in Vietnam's export capabilities.
Economic Impact on Farmers
Despite concerns about decreased productivity this year, averaging only 15 tonnes per hectare, durian prices have remained robust. Farmers are selling durians at prices ranging from VNĐ60,000 to VNĐ100,000 per kilogram, ensuring substantial profits. After accounting for production costs, farmers can expect to earn between VNĐ700 million and VNĐ1 billion per hectare, depending on productivity and market prices.
Future Prospects
Vietnam's success in durian exports is not just a reflection of high demand but also a testament to the country's strategic efforts in improving quality and expanding market reach. As the global appetite for this exotic fruit grows, Vietnam is well-positioned to capitalize on this trend, bolstering its economy and enhancing the livelihoods of its farmers.
In conclusion, Vietnam's durian export industry is experiencing a golden era, driven by strategic market expansion and quality improvements. With continued efforts, Vietnam could solidify its position as a leading durian exporter on the global stage.